This week’s #TipsyTuesday Marketing Tip is taken from a post on Savy Sexy Social where Amy Schmittauer talks about the biggest video mistake people make in the first second of their video. I know wat you are thinking “Crikey! Mistakes in the first second, we’re just making our introduction.”
You are bang on.
Amy recommends that you use the first few seconds of You Tube video to make the most impact with your audience by talking with your face on camera to make your introduction instead of using slides and intro music. This enables your audience to connect with you on a more personal level when they see your face and hear your voice.
Whilst I agree with the Human to Human (#H2H) approach (people are human, people like people, people buy from people) I'm not sure I agree with Amy’s video intro strategy for all You Tube videos.