stonkingly good email plan workshop

Stonkingly Good Email Plan Workshop

£45.00

Create your email marketing plan to attract, convert and keep customers.

UPDATED: Now includes planning your GDPR compliant re-permissioning email schedule to obtain consent.

This is an interactive workshop, so we will be creating your email plan together in this workshop, including:

  • Setting the right email frequency and creating a sending schedule
  • Segmenting your audience
  • Developing a content strategy
  • Measuring and monitoring email campaign performance
  • A/B testing plan to evolve and improve email campaigns
  • GDPR compliant re-permissioning email schedule to obtain consent

You’ll leave with an email marketing plan of action you can implement in your business.

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Description

Once you have your email strategy the next step is to put a plan in place so that you know what you are doing, when and why – and that is what this workshop will be about!

With the new GDPR legislation coming into effect on 25th May it’s important that your audience are only getting the emails they signed up for or that they are legitimately interested in receiving. Which means that segmentation and messaging are key factors to consider. We’ll also look at plans for re-permissioning your list to opt in with GDPR compliant consent.

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Additional information

Who is this workshop for?

Suitable for business owners, marketing managers or executives, sales teams or employees with the responsibility for email marketing within the business. This interactive workshop will help you build relationships with your audience, attract new customers and keep existing ones coming back for more.
Where is the workshop held?

Workshops are held at the Natural Entrepreneurs Workspace at Forest Farm Business Park.

On the A19 near the Designer Outlet, the workspace can be accessed by bus number 415 and has plenty of free parking available.
What do I need to bring?

For all our interactive workshops it is recommended that you bring a laptop or digital device. Some online tools have limited functionality on tablets and smart phones, so a laptop is recommended for this workshop.

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