Stonkingly Good MailChimp Workshop – Part 1

£45.00

Let’s Get Started with MailChimp to create beautifully branded emails

This is an interactive implementation workshop, so we will be creating an email together in this workshop, please bring your laptop and make sure you have access to your logo and some images we can use on the day. In this workshop you will learn how to:

1. Create a branded Mailchimp template
-Header image/logo, Social media footer
2. Create a Mailchimp campaign using the drag and drop elements
– Images, Videos, Button links
3. Upload your GDPR complaint mailing list
4. Tell your list why they are receiving your email
5. Include an unsubscribe link
6. Preview, test and send a campaign
7. See who opened your email

You’ll leave with branded email template you can use in your business.

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Description

We’ve got our email strategy and our communications plan, so we know what we are doing and what we want to achieve and now it’s time to start sending those emails.

In this workshop we will get you started by creating a branded email template with your logo, brand colours and linked social media accounts. Then we will show you how to create an email campaign using your branded template and adding images, videos and call to action buttons. You’ll be able to preview and test your email campaign, and then we’ll upload your mailing list before we can schedule and send an email campaign.

We’ll also talk about making sure your email list is GDPR compliant and the things to consider when uploading your data, including an unsubscribe link to enable people to opt out and being transparent about the legal basis that being used for your email marketing.

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Additional information

Who is this workshop for?

Suitable for business owners, marketing managers or executives, sales teams or employees with the responsibility for email marketing within the business. This interactive implementation workshop will help you get started with using MailChimp email marketing software to create email campaigns.

Where is the workshop held?

Workshops are held at the Natural Entrepreneurs Workspace at Forest Farm Business Park.

On the A19 near the Designer Outlet, the workspace can be accessed by bus number 415 and has plenty of free parking available.

What do I need to bring?

For all our interactive workshops it is recommended that you bring a laptop or digital device. Some online tools have limited functionality on tablets and smart phones, so a laptop is recommended for this workshop.

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